LEAD Camp Participants' PSA

GETTING YOUR MESSAGE ACROSS.
At the LEAD Camp, part of the skills the girls are trained on is being able to get their message across through effective communication and how to effectively use the mass media. They have the privilege of being mentored by leading media practitioners in traditional and digital media space, who help the girls through the process of creating a media message on topical issues in the society.

Media Mentor: Adenike Oyetunde
Media: Nigeria Info
Topic: Problem a Girl Child Faces in Nigeria
The girls spoke on different problems facing the girl child in Nigeria. The subtopics were; Age Of Consent, Educating The Girl Child, Sexual Assault, Sex Trafficking, Lack Of Sanitary Pads.

Media Mentor: Munachi Okey-Nwosu
Media: Bellanaija
Topic: I Am
The video was made to correct the negative perception about females while laying emphasis on the fact that so much potential lie in females and they can’t be stopped. They had the following terms; I am powerful, I am human, I am beautiful, I am courageous, and I am confident.

Media Mentor: Naya Rhythm
Media: Amore
Topic: YOLO. Be More!
The YOLO. Be More (You only live once) PSA by this group emphasizes the need for young people in the society to “live more, vibe more and be more” as one can only be young once and more importantly you only live once. According to this PSA, it is therefore, important for young people not to be too hard on themselves in spite of circumstances surrounding them. They must shine bright, stand up for their rights, and dream big.
Media Mentor: Pricess Abumere
Media: Pulse
Topic: Gender Stereotyping
This PSA was mainly about correcting the notion that women are not fit to attain high leadership positions in society. In the PSA, the girls stated that women can be more, they can do more and that they are enough.

Media Mentor: Funmi Oyaide
Media: Silverbird Television
Topic: Girl Child Education
This PSA bothered around facts and figures of the girl child education in Nigeria and the need to do more. The members of this media group highlighted the dangers in having uneducated females in the society and demanded change.

Media Mentor: Anne
Media: Channels Television
Topic: Gender Inequality
This team through drama, created an inspirational video with a message to raise awareness of the rality of gender inequality in our society and the possibility of gender equality.

Media Mentor: Stephen
Media: Business Day
Topic: Gender Equality Deepens Participation Development
This PSA takes a scientific turn, stating the capacity of the human brain, male or female. It encourages the participation of women in development decision making processes which they strongly believe  can set the nation up for sustainable development.

Follow the links below to see some of the finished PSAs.

Published by: Petra Erhiyoma, JAN





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